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THANK YOU FOR A GREAT GROWING COMMUNITY DRIVING SUSTAINABILITY Some days ago, we took some time for celebration and appreciation. We reached a staggering 1800+ LinkedIn IC followers in our audience-building campaign! This is not just a number but an indication of the support and interest generated by our ideas and solutions in the industry. When we began this journey towards a more sustainable future, we knew we would face barriers and challenges along this difficult path. Adopting the Integration Coefficient IC as a new marketing and manufacturing model was a heavy but comforting task, as each of our supporters has demonstrated a full commitment to innovation and environmental sustainability . The driving force pushing the success of the Integration Coefficient IC lies in its ability to transform positively the supply chain. We have seen how our solutions generate significant savings, improve quality, reduce the environmental footprint , and, most importantly, promote a win-win collaboration in the industry. The speed with which we have reached 1800+ followers is a testament to the need and demand for an innovative, sustainable approach in the business world. Each new follower represents a vote of confidence in our vision of a greener and more responsible future. Together, we are forging a new way of doing business that resonates with the values of sustainability and efficiency. Also, we want to turn this celebration into a space for interaction and learning . We would love to hear your voices and opinions. Which of our posts has inspired you the most? What proposed solutions do you find most attractive for your local markets? Join us and share your perspective with us! In addition, we will prepare various polls, offers, and contests for those who participate in our discussions, and we are also open to proposals for publications you may consider! Stay tuned to our posts for more details on this exciting entrepreneurial venture as we continue to build a community of sustainable leaders. This is our way to thank each of you for being part of this community, believing in our ideas, sharing our content, and joining us on this exciting journey towards sustainability. Every supporter is an ally in our mission to make the Integration Coefficient IC a positive force in the industry. We celebrate this achievement, but we also look forward with enthusiasm. We know there is still too much work to be done, and we will face additional challenges. But we are confident that, with your support, we can overcome any obstacle and continue to build a brighter, more sustainable future for all. Thanks for being part of this amazing community. Let's continue building a better world together with your subscription .

CHANGING PARADIGMS WITH THE INTEGRATION COEFFICIENT IC Henry Ford, an iconic figure in the automobile industry, had a unique approach to recruiting team members. Before doing so, he used to share a lunch with the candidates. During lunch, his attention was not on the menu. He was focused on the salt shaker. If the candidate seasoned the food before eating it, Ford would not hire him. What was the reason behind this curious test? This fact indicated, and also with a high probability of certainty, an inclination of the applicant to execute a plan before testing it. There are many examples of “ salting food before eating it ” that have already been reviewed in our previous publications such as the Trolley dilemma , the Midas Touch , the McNamara Fallacy , the Galileo Story , the Mandela Effect , the Myth of Sisyphus , the Ockham's Razor , the Success Syndrome , the Do Something Syndrome , the Concorde Fallacy , the Hammer Bias , the Cobra Effect and the “Piñata” Effect , among others. This Ford anecdote and previous reviews highlight a fundamental truth: the importance of testing before implementing . In today's era, where information and data flow at our fingertips, we can harness the power of experimentation and continuous adaptation. In the business world, there is a concept called "The Control," which refers to proven and almost always winning strategies that are constantly reused. However, this is where the Integration Coefficient IC comes into play, breaking “the Control" cycle. The IC is more than a formula; it is a comprehensive approach towards innovation and sustainability. In the business world, there is a concept called " The Control, " which refers to proven and almost always winning strategies that are constantly reused. However, this is where the Integration Coefficient IC comes into play, breaking “the Control" cycle. The IC is more than a formula; it is a comprehensive approach towards innovation and sustainability . The Integration Coefficient IC , through the constant support of a digital ecosystem oriented towards the new trend of collaborative economy , advocates the integration of world-renowned top-level factories, for offering a unified guarantee for solutions that address real needs and adapted to the market and for optimizing the supply chain for maximum efficiency and significant price savings at the consumer level. This approach drives the creation of an experience that goes beyond a simple purchase and promotes feelings and emotions that, when shared between users and their suppliers, allow for continuous growth in sustainability . Following the philosophy of Henry Ford, the Integration Coefficient IC reminds us that true innovation lies in continuous experimentation and constant improvement of what already works. Avoid " Control Bias " (salting food before eating it) that promotes monotony, lack of research, and forgetfulness of customer satisfaction . Thus, the Integration Coefficient IC becomes our guide to change paradigms and create a sustainable and promising future. At our organization, integrating your needs with our solutions creates the impact the world needs. Thanks for subscribing to choose us as your consultancy partner.

COVID 19 AND INTEGRATION COEFFICIENT IC When Ugur Sahin, founder of BioNTech, creators of the Pfizer-BioNTech vaccine to prevent COVID-19, was asked why he decided to create a separate company instead of working directly for Pfizer, his answer was revealing: "They had tried, but after more than two years together, they had visualized how senior management chose to stop all their initiatives." Research on the business success of internationally “iconic” companies has found that, perhaps too often, a period of success can erode innovation even in the most rational companies. Consequently, companies prefer not to waste time and effort, and it is also highlighted when the problem is aggravated in the case of disruptive innovations since they completely change their policies and usually require a high involvement of all parties. This comes in handy to address a crucial issue that has arisen about the doubts and excuses around the Integration Coefficient IC . We want to share the real essence of this innovative concept and how it is similar to the case of BioNTech. The inefficiency of the current supply chain is an unmistakable sign of the success syndrome that renewable energy companies suffer today by remaining tied to a business model that has led many companies to failure . The IC is based on a collaborative economy model that drives the joint growth of all those involved in the supply chain, making it efficient and creating value . We are focused on creating a global network of local agents who adopt our business model. In other words, how can you ask Airbnb for a list of satisfied customers if its success is based on the natural growth of this new form of economy? Our strategically satisfied allies are installers, builders, designers, and other energy experts who understand the importance of sustainability and want to provide innovative, personalized solutions tailored to the unique needs of each client . Each solution is designed to deliver significant savings, premium quality, a unified warranty , and an unmatched customer experience . Our philosophy is to bring ecological solutions to every corner of the world. We want our impact to be global and help our cooperators to be considered local sustainability promoters. That is why we focus on the transformative power of the Integration Coefficient IC . We want our local agents to share that passion and commitment and together create a sustainable movement that drives positive change in the supply chain and the world. The Integration Coefficient IC is more than a simple solution ; it is a change of mentality, a way of doing business responsibly and sustainably. Then, a way to avoid the success syndrome. Subscribing will bring us great joy. Together, we can achieve great things in the world of energy through efficient supply chain management.

INTEGRATION COEFFICIENT IC EDUCATING THE SUPPLY CHAIN Let's use our Integration Coefficient IC with one of its strongest points that gives us a profound differential advantage in the supply chain : education for maximum customer satisfaction . On-grid or Grid-tied solar systems are intended to operate parallel with an electric utility company. What does solar energy connected to the grid, On-grid, or Auto consumption mean? Simply put, the electricity from the solar energy system is connected to the existing service panel of the building, home, or business, supplementing the power supplied by your utility company. While grid-tied solar systems use advanced technology, the principle behind how they work is simple. During the day, solar panels convert solar energy into DC (direct current) power, which then flows to a grid-connected inverter or micro-inverter, where this DC energy is converted into AC (alternating current) used by the connected load on the site. From there, electricity flows to a circuit breaker in your site's electrical service panel (please check the diagram for a typical On-grid Grid system shown in this post), from where it flows to the load just as it does from your utility company. If the site needs more electricity than the amount generated by the On-grid-solar system, additional electricity is drawn from the grid or "utility." On the other hand, the excess electricity generated returns to the grid and turns the electric meter "backward," of course, only if the electric utility company allows what we will later explain as Net-Metering agreements. Using technical words: Grid-tied inverters take DC power and invert it into AC power that can be “returned” to the electric utility company's grid. The On-grid inverter must synchronize its frequency with that of the grid (50 or 60 cycles per second) using a local oscillator and limit the voltage to no more than the grid voltage. A modern, high-quality grid-tied inverter has a fixed unity power factor input, which means that output voltage and current are perfectly aligned and its phase angle is within 1 degree of the AC grid. The inverter has a control system that will detect the current AC grid waveform and generate a voltage matching the grid. On-grid inverters are also designed to quickly disconnect from the grid if it is cut off or presents values outside the normal working operation range. This is an NEC (in the USA) or an IEC (in Eurasia) requirement that ensures that, in the cases mentioned, the On-grid inverter will be turned off to prevent the energy it transfers from harming line workers who are sent to repair the power grid or to protect itself due to the appearance of dangerous voltages at its output. Useful information about our On-grid solar kit solutions for American and Eurasian markets is available on our website. Please subscribe .

IN ON-GRID SOLAR SYSTEMS INSTALLATIONS Net metering is a billing system designed for solar installations that allows customers who generate their electricity to use it when they want rather than when it is generated. How does Net Metering work? In On-Grid solar systems , when solar panels generate more electricity than customers may need during the day, their electric meter rotates backward. It sends the excess energy back to the grid. The utility company credits the customer's billing account for the energy sent back to the grid, “normally” at a retail rate, typically the rate the customer pays the utility for the electricity used. At night, when the solar panels are not producing electricity, they can use these credits to power their load from the utility. If the customer uses more electricity than they send, the utility company bills them for the difference. This means that in many countries where net metering is regulated (fortunately not all of them, but still others with many restrictions), customers with On-Grid solar systems can sell the energy they produce to the utility. Since net metering is an agreement between the utility and the customers, the electricity “returned” to the utility can be compensated in several ways depending on the agreement. Let's look at this with a simple example: If a customer consumes 1000 kilowatt hours in one month from the grid and their On-Grid solar system generates 900 kilowatt hours that are returned to the utility, they would receive a bill for only 100-kilowatt hours instead of the 1000 kilowatt hours consumed during this period. Don't you agree that it is a great way to save money? Although net metering can help customers reduce their electricity bills, the specifics of these agreements depend too much on the utilities. Then, there may be some disadvantages that must be carefully taken into account for a correct calculation of return on investment : Net metering agreements may be complicated because of local policies and rules and usually vary by location. In some areas, surplus electricity credits may not be fully monetized, which may limit financial benefits. Different net metering programs may have different rules, such as whether credits renew monthly, annually, or indefinitely, their value, and time-of-use rates. Another policy is a feed-in tariff, in which the producer is paid for each kilowatt hour delivered to the grid through a special rate based on a contract with the distribution grid or other electrical authority. The higher this rate is and becomes a fixed cost of service, the more difficult it is to obtain an adequate Return on Investment ROI. Although the investment in solar On-Grid systems is less than that of a hybrid one , all the disadvantages already explained regarding net metering are making the market turn towards the preference for hybrid solutions seeking independence from the utility. Our business model based on the Integration Coefficient IC will help you to choose the most appropriate solution. Please do not hesitate to Contact Us .

BRIGHT AND SUSTAINABLE SOLUTIONS FOR SOLAR MARKET In business, asking the right questions is the difference between success and stagnation. Some important referents in different fields have commented in this regard: Rob Liano: "The quality of an answer is directly proportional to the quality of the question." W. Edwards Deming: “If you do not know how to ask the right question, you discover nothing.” Thomas J. Watson (IBM CEO for 40 years): “The ability to ask the right question is more than half the battle of finding the (right) answer.” Oprah Winfrey: “Ask the right questions, and the answers will always reveal themselves.” A good story: An airport, faced with long wait times at baggage claim, invested in traditional solutions to speed up the carousels. They concluded that the costs were prohibitive versus the possibility that users felt an improvement as many claims persisted. However, they found that slowing down passengers before reaching baggage claim provided a more cost-effective and successful solution. This brilliant idea improved the customer experience and generated more revenue by encouraging flow through shops, cafeterias, and restaurants, greatly increasing user satisfaction and the airport's profitability. This is the power of the correct questions. Let’s compare the former story with the market analysis in the solar industry to show how powerful questions lead to brilliant and sustainable solutions and customer satisfaction. In the solar market, the key question was: Why are homeowners still dealing with expensive self-consumption solar installations even though solar power is free? The traditional "commodity" approach to the supply chain offered no clear competitive advantage. The innovative solution was the integration of internationally recognized suppliers into a single project focused on the end customer and environmental sustainability. The Integration Coefficient IC methodology significantly reduced the acquisition costs of end customers through digital ecosystems and collaboration between local installers (as a sharing economy tendency), who accessed volume prices from international providers. In addition, the unified guarantee provided trust and closeness between suppliers and end customers, strengthening the win-win relationship. The ability to ask powerful questions and embrace the Integration Coefficient IC as an innovative approach has led to brilliant and sustainable solutions in different sectors related to the solutions we promote. The key lesson is that customer satisfaction and environmental sustainability should be central goals in business decision-making. Promoting personalized, efficient, and eco-friendly solutions lets us transform challenges into opportunities and move toward a more sustainable and prosperous future. Your trust in subscribing lights up our path. We are ready to integrate solutions that maximize your results. Thank you in advance for choosing us!

On this special day, we wanted to pay tribute to all fathers and highlight the vital role they play in the lives of their children. In the image of this post, the father mouse becomes a protective and wise figure, guiding his son along a path recreated as a solar market with dissatisfied customers due to a very inefficient supply chain, meanwhile collecting all market traps that are clinging painfully to his back symbolizing the sacrifices all parents are willing to face to protect their kids. Although the son is enjoying the walk and even reminding his father: "I told you, everything will be fine," because of the apparent lack of danger in this hard path they are walking through, and of course, without knowing how much the father is suffering from the traps that are painfully attached to his back, he responds him with love and wisdom that even though he may know that the path is free of danger as his son believe, that he wanted to accompany him anyway to have fun with him, reflecting how protective and patient parents must be for their kids. For this reason, we can find a similarity in the business world, particularly in the concept of our Integration Coefficient IC , which acts as an experienced father guiding his kids (clients) to overcome the obstacles of a problematic and inefficient supply chain. Just like daddy mouse protects his kid from traps, the Integration Coefficient IC ensures that customers are safely and efficiently guided through a supply chain that today is often plagued with high prices, low profitability, difficulties in fulfilling guarantees, logistical problems in shipments, and higher tariffs at customs destination ports as well as quality problems and therefore, user dissatisfaction , all of this making it difficult to achieve the main objective of sustainability in solar energy, led lighting, batteries, and power quality business. The Integration Coefficient IC, like a protective and experienced father, seeks to offer comprehensive solutions that address all of these challenges . It provides strategic guidance, cost optimization, unified guarantees, improvements in the quality of solutions and services, and a constant pursuit of sustainability , becoming the trusted partner of customers, making sure that their needs are met and that they find the road to success in an increasingly complex and convoluted market. On this special day, let's celebrate the father figure and recognize the importance of having someone to guide and protect his children. Similarly, let us together promote the innovation offered by the Integration Coefficient IC in the business world, which, by acting as an experienced and protective father, provides direction and support to clients to overcome obstacles and achieve success in a challenging current supply chain. Happy Father's Day to all fathers and those who, like the Integration Coefficient IC , guide and protect clients on their path to success . We will be grateful to have you with us after your next contact . Thank you for following our vision of a more integrated, efficient, and sustainable world.

WHAT TO TAKE INTO ACCOUNT WHEN CHOOSING ONE? Surge Protective Device SPD is a solution designed to protect electrical and electronic critical loads from power surges and voltage spikes. But, it is essential to take into consideration the following aspects when choosing one: Grounding: SPDs will be only as good as their grounding installation conditions. Older sites or facilities with inadequate wiring and grounding will not be helped by an SPD without the necessary upgrades. Even the best SPD will fail if there is no proper current escape path through the ground. Listing: SPDs must have been independently designed, tested, and certified to the latest editions of IEC 61643-11 and/or UL 1449 Ed. 4. This provides the user of the product with the peace of mind that they will perform safely in the application and they will also work based on the ratings provided. Both standards have strict tests that are not easy to pass but are essential to ensure that the product is well-designed for safe behavior and effective protection performance. But how can you know? The quality and performance of SPDs are difficult for a customer to assess. The correct functioning can only be verified in suitable laboratories. Apart from the external appearance, only the technical data provided by the manufacturer can serve as a guide. Even more important is a reliable declaration from the manufacturer and the certification and approval regarding the performance of the SPD and the execution of the tests specified in the respective product standard, such as IEC 61643-11 or UL 1449 Ed. 4 mentioned before. Location: In this case, while the ANSI/IEEE C62.41 standard has classified the critical load location environment as Categories, C (service entrance), B (distribution boards), and A (outlets), the IEC standard 62305-4 describes or categorizes critical load locations as Protection Zone Concepts called Lightning Protection Zones (LPZs). LPZs can be divided into two categories: 2 external zones (LPZ 0A, LPZ 0B) and typically two internal zones (LPZ 1, LPZ 2), although more zones can be introduced if required. Coordination of SPDs: For the former two location standards, complete protection is possible when SPDs are installed in a "coordinated" manner. Coordinated SPDs means that several SPDs installed on a structure (from the heavy-duty SPD at the service entrance, C or LPZ0, to the SPD for terminal equipment protection A/B or LPZ2/1) must complement each other so that all transient effects of AC or DC hazardous energy are completely nullified. We want to leave an open discussion: Is there one standard more demanding than another in terms of safety and location? Are you aware of electrical permits or local rules that may avoid using an IEC 61643-11 approved SPD in America or vice versa: UL 1449 used in Eurasia? What do you think about this information related to our business model Integration Coefficient IC ? The future of Power Quality is empowered by your contact. Thank you in advance for subscribing . Let's explore together how commercializing these types of solutions helps maximize your business impact, providing a clear differential advantage in your market . And please do not forget to comment about the former questions.

WILL YOU KILL ONE PERSON TO SAVE FIVE? The Trolley Dilemma, a famous ethical problem, raises fundamental questions about decision-making that may also apply to marketing. This dilemma is a hypothetical scenario where a train is heading towards five people in danger. You have the option of changing the track and diverting the train to another rail where there is only one person who is also in danger. The ethical conflict lies in deciding whether it is justifiable to sacrifice one life to save five. In marketing, a similar dilemma can be found when making business decisions to benefit the company but not always promoting customer satisfaction and sustainability . The Integration Coefficient IC offers an innovative perspective in resolving this dilemma. By adopting this approach, companies seek to satisfy the needs and desires of the consumer effectively , going beyond the traditional vision focused solely on the numerical interests of the company . The philosophical aspect is intertwined with the importance of consumer satisfaction and sustainability, both as ethical objectives. By embracing the Integration Coefficient IC , companies recognize that consumer satisfaction should not be the main objective but a moral imperative. This approach involves providing personalized solutions that create a positive consumer experience , thus fostering loyalty and word of mouth. Although the implementation of artificial intelligence (AI) may raise concerns about the loss of jobs, which brings again the same dilemma, its responsible use can also contribute to overcoming it, even generating more jobs than those that could be lost. By leveraging AI to collect and analyze consumer preference data , companies can deliver personalized offers and improve the customer experience, thereby strengthening customer satisfaction and the relationship with the company. Consumer satisfaction becomes a catalyst for long-term business success. When consumers feel valued and satisfied, more than buying from you again, they will become spokespersons for the company, sharing their positive experiences with others. This creates a virtuous endless circle that drives company growth and reputation. The IC seeks consumer satisfaction and sustainability as fundamental priorities, balancing the interests of companies and consumers to avoid the dilemma. By embracing AI responsibly, we empower the ability to personalize and enhance the customer experience, creating a positive business and ethical impact. In our organization, the Integration Coefficient IC guides every step we take. Once you subscribe , together, we will build a sustainable and efficient business model for every kind of solution we have developed.

Soccer statistics say it all. In a third of the penalties, the player kicks the ball to the left of the goal. In another third, he kicks it to the right. And in another third, to the center. Therefore, if the goalkeeper stays in the center, it is much more likely that he will avoid a goal. Paradoxically, when analyzing penalty shootout data in different major leagues worldwide, it was discovered that only 6.3% of goalkeepers remain in the center. Why? The public would not forgive inaction. It looks better if you do something, even if it costs a goal. Inaction has no press. This kind of statistic has originated a famous phrase: The Dangerous Syndrome of Do Something . The same is true in the business world. Acting is not the same as solving a problem. Often, we waste time and money doing things that we don't know how to evaluate and stop in time. We mistakenly believe we only have two options: to act or not to act. Worse still, when the market becomes more difficult (the scorer is about to break the net), more errors are produced inside the goal area (fouls) that generate more penalties, and because we still think it is better to keep moving, the probability of solving the problem decreases even more. However, there is a third option. Assess the situation thoroughly. Gather more information . After that, act only when you are sure the action will improve or solve the problem. Following those steps, our organization has taken time to carefully create solutions completely adjusted to the needs of the market and the clients. With our Marketing and Manufacturing business model Integration Coefficient IC , we have achieved solutions that are based on data collected from the questions we ask customers: What do they Think? Feel? See? Say? Do? Hear? Suffer? Expect?. All this before developing the solutions involving the factories in the process and creating an Integrated Supply Chain that brings customers closer to the factories with very significant acquisition cost savings, unified guarantee , use of TOP technologies from manufacturing units of great international prestige, plus the opportunity for customers to express their satisfaction through our mix of digital ecosystem communications and thus creating an expedited and natural path towards a more sustainable world . Let’s stop any "penalty" caused by the constant mistakes of the supply chain by subscribing to our website.

The International Day of the Sun is commemorated every year on June 21st since 2019, as this date coincides with the summer solstice, and it is the longest day of the year. The day of the Sun is commemorated to teach the importance and relationship between the sun and the life of human beings on planet Earth, to sensitize the world population about the importance of the existence of the Sun for our lives, as well as the increased tendency in renewable energy adoption in which the Sun is the protagonist. Living in a sunny city has a very positive impact on your life. Sunshine improves mood and mental health. Human exposure to sunlight improves overall health by helping to reduce blood pressure and is crucial in Vitamin D production, which increases bone health. It also improves brain function and sleep quality, eases mild depression, lessens Alzheimer’s symptoms, heals some skin disorders, boosts growth in children, enhances the immune system, and reduces the risk of certain cancers. More? The Sun will help to reduce your electric bill when going solar using our solar kits manufactured and marketed under our Integration Coefficient IC model and also to save the planet by always taking steps forward toward our main objective: Sustainability . All energy is ultimately derived from the sun and harvested directly through solar power systems under the Collaborative Economy business tendency . This seems to be the best way to transition to renewable energy. We need to drive the cost of getting solar energy down to where it's competitive for bulk power generation. Using our On-Grid , as well as In-Grid and Hybrid Solar Kits , is one of the main technological steps today toward this goal. Our Solar Kits are already pre-assembled from the Factory with a full Unified Guarantee , and you will find all that you need in just one carton box. Do you need more accessories? We also offer many options for that. Then, the installation procedures will not be as messy and costly as they are now. If you need more energy to save, just buy as many kits as you may need. But you can do it just when needed. The system is plug-and-play. It is the beauty of the Integration Coefficient IC applied to the solar business. With your subscription , in addition to talking about energy, we integrate ideas, people, and technology. The sustainable future starts now and with you!

We are all prisoners of our past, products of our generation, and influenced by who we have known and what we have experienced, much of which has been beyond our control. Some are worse off than others, and just a few are more aware of their blind spots . But everyone believes that any intelligent and well-informed person would disagree with this. And this also applies to business. Our past experiences in business condition our vision (creating paradigms) of what is possible and what we should do in the future. The problem is that not everything we have done in the past will serve us well in the future . We may not even be in the same business 5 years from now and inclusive much less time due to the high velocity with which technology changes. Let's bring a famous story about how the railway companies missed a great opportunity. They did not understand that they were in the transportation business, not the railroad business. They missed the chances with the airlines. In the same way, we must be attentive to how our past experiences and our current business can blind us to new opportunities that we cannot see at the moment. “ History repeats itself, only the actor changes ,” as a famous song says ( La Balada del Pianista - Jose Feliciano ). The multiple complaints, discontent, and low level of consumer satisfaction that we glean from our analysis of the solar market in different regions of the world when using our Integration Coefficient IC tells us that solar companies today have failed to understand that we are in the business of sustainability to avoid the disastrous consequences of climate change and not in the business of renewable energy components . This commercial blindness makes them lose opportunities against organizations focused on macro objectives that empower the consumers , society, and the planet. Gretchen Rubin is one of today's most influential and thought-provoking observers of happiness and human nature and a highly acclaimed writer, known for her ability to distill and convey complex ideas with an affinity for new tools and platforms, and founder of “The Happiness Project," which has helped create an ecosystem of imaginative products and tools to make people happier, healthier, more productive, and more creative. She once said: “ What you do every day matters more than what you do once in a while .” This leads us to understand that it is easy to take this into account one day, but it's hard to do it over a lifetime. That's why great results rarely come from doing things just once . Rather, they come from doing things often, for a long time, and with macro objectives. And more when things are done in a disruptive way . Do you want to know more about our Integration Coefficient IC ? We invite you to subscribe to our website.